CUF – Annual Report

The Challenge: CUF is the leader in providing quality healthcare services in Portugal. For this edition of their annual report, comprised of five distinct documents, the challenge was to ensure a flawless execution and consistency across all volumes. My role focused on the editorial production and layout of four Portuguese documents and the complete set of five documents for the English international version.

The Concept: ”Todo o Cuidado é CUF” (which translates to “CUF, all kinds of care”) is an adaptation of a popular Portuguese proverb and served as the guiding concept for this year’s annual report.

The Solution: Working with an established visual concept, I was responsible for the technical editorial design and typesetting of the remaining Portuguese volumes and the full English adaptation of the 5-volume series. This required extreme attention to detail to ensure technical and visual consistency across all publications. I managed the challenge of adapting the layout to different text lengths between languages while maintaining the integrity of the design system and the precise terminology required by the healthcare sector.

The Result: A comprehensive suite of professional reports that maintain clinical precision and institutional elegance, effectively communicating CUF’s excellence to a global audience.